Few can possibly know more about lingerie, and looking sexy, than burleque star Dita Von Teese.
So who better to call on to design a range of seductive underwear?
The 39-year-old has already worked with Vivienne Westwood, Jean Paul Gaultier and Wonderbra, but Target Australia gave the American beauty her first chance to design a solo range - and she has called it Von Follies.
The new vintage: Dita Von Teese's range for Target Australia includes these blue and black stretch lace pieces
Leopard print for all shapes: The burlesque star was determined to create a range that would suit all sizes
Von Teese announced the new business venture in April last year and released a single image of herself in November wearing two pieces from the collection.
Now more images have been released showing off the range of sophisticated knickers, stockings, suspenders and bras.
The burlesque queen was determined to make sure that her underwear would suit women of any shape.
Von Follies: Many of the pieces have already sold out online with Von Teese's suspender belts proving especially popular
Reasonably-priced: This leopard print 'chemise' is the most expensive item in the collection, it costs £100`
She said: 'It was important to me to accomplish the task of making these beautiful things in sizes that can make any woman feel sexy and glamorous, and I'm very proud that we have been able to do that, while keeping prices affordable.'
The items were inspired by Von Teese's own collection of vintage underwear. She said: ‘There are so many vintage lingerie pieces I love that I haven't been able to find in all my years of collecting.
'I wanted to design pieces that are tributes to my vintage obsessions, to make them beautiful and functional, while modernising them for everyday wear.'
Prices start from around £10 for bras and briefs going up to £100 for a leopard print 'chemise'.
Selected bra styles are available up to an E-cup while briefs a size 20.
Von Teese said: 'I wanted to design pieces that are tributes to my vintage obsessions, to make them beautiful and functional, while modernising them for everyday wear'
Lauren Paxman
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